Going off Instagram style stalking, there are 3 defined “style tribes” which seem to have taken hold and are showing no sign of abating as we enter a new year. As humans, we tend to choose our pack and morph vaguely into one large collective, not just visually, but in the way we speak, socialize, explore and enjoy the world around us. Our pack mentality is as much a part of our nature as breathing. However, we are so used to operating this way we don’t recognize it. Stepping back, and with the power of social media to share, connect and analyze, it becomes more clear how these tribes are operating allowing us to define and compartmentalize these groups. This is a deep rabbit hole which we are not aiming to navigate in all its complexity. However, we are looking at this from a stylistic sense! So, when it comes to fashion and personal style, which group do you belong to?
Scrolling the ‘gram, one would be forgiven for thinking the entire world is on holiday all the time. The blessed few who travel the globe and document it via social media are influencing the way we dress whether we realize it or not. The neutral nomad dresses for the sunshine in natural fabrics and neutral hues – she is deeply tanned but not in an obvious bottle way, she has lace up sandals, a linen playsuit, gold jewelry and appears to live in a permanent sun kissed dream of beaches, international travel, cocktails on baloneys with embellished clutch in shot.
Denim City Slicker
Mom jeans, check. Black tote, check. Slip on mules, check. White tee, check. The Denim City Slicker blends ease and laid back styling with the minimalist seriousness of city life. She makes it all look easy, even if she just missed her bus, spilt her coffee, or is late for a meeting. Her style suggests she doesn’t have time to waste in the mirror every morning, yet she has not a hair out of place. How does she manage to look so put together but so relaxed? She does this with impeccable grooming – expensive hair, well-tailored clothing and flawless skin. The details are everything!
Sports Glam Girls
California babes, unite. Baby pink body suits, scrunchies, sports crops, long nails, delicious lip shades, statement eyebrows, ugly sneakers and bike shorts – this girly fairy-tale is on full display all over Snapchat! The name of the game for Sports Glam Girls is youth and innocence mixed in with some fashion-forward confidence and an embrace of femininity. The Sports Glam Girl rocks her curves, mixes sportswear with heels, experiments with fashion and is never without her girl gang. She does her makeup like a pro, is unapologetically obsessed with fashion and beauty and doesn’t hold back with color. Blending kitsch with glam, she somehow bridges the gap between cool and so-uncool-it’s-super-cool with absolute ease. She doesn’t care what you think, she embodies herself, she is gorgeous and she rocks it.
Kimberley is a fashion blogger, stylist, and creative consultant based in Canberra, Australia. She is passionate about the creativity of fashion and helping people find confidence through style. Her experience in the industry spans over a decade and she aims to draw upon her knowledge and acquired skills to help others access the joy of self-expression through style. She is active on her blog, as well as on her Instagram profile @the_style_side.